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Recent Posts
The Practical Logic of SEO and Its Illogical Assumptions
SEOs like to obsess over things that don’t move the needle to make themselves sound smarter. SEO should be strategic, not procedural.
“Advertising is Profitable or It is Not.” | Claud C. Hopkins
Marketing and advertising principles written about over 100 years ago are still relevant in today’s digital world.
The Best Leadership Lessons in Life, Work, and Family: “The Company I Keep” by Leonard Lauder
A book I didn’t expect to learn as much as I did and one that every leader and entrepreneur should consider picking up.